Make Outreach Easier for Your Physician Liaisons
Posted on February 25, 2022 in General
Physician liaisons are an essential part of your comprehensive marketing strategy. They promote your treatments, unique services, and practice. A liaison also acts as a bridge between your practice and referring sources. Ultimately, the goal of a liaison is to increase referrals from existing physicians and acquire new business from non-referring doctors. With a top…
Read More
You’re Spending the Money, Where’s Your Follow Up?
Posted on February 14, 2022 in General
Are you spending a lot of money and time generating leads but not nearly enough on following up? This kind of approach costs your practice the opportunity to acquire new patients. Often, leads get tossed aside and forgotten after a few if any attempts. Yet, the average number of optimal touchpoints for leads is about…
Read More
Why It’s Important to Communicate Your 2022 Vision to Your Patients
Posted on January 27, 2022 in General
Communication is key in delivering high-quality care and growing your practice. Effective communication distinguishes your practice from the competition. It plays an essential role in increasing patients’ knowledge about their health and your practice, resulting in improved outcomes and greater patient satisfaction. The higher the satisfaction levels, the more likely your practice will retain current…
Read More
Is Your Practice Making it too Hard to Book Appointments?
Posted on January 11, 2022 in General
Picture this: A patient arranged a visit for a comprehensive eye exam. On the appointment day, the patient learns there was an error in booking, and you’re unavailable, much to their dismay. They choose to reschedule and leave disappointed. At the next visit, the patient is finally able to have their exam, and you request…
Read More
4 Ways Two-Way Texting Helps You Communicate with Reluctant Patients
Posted on December 28, 2021 in News
In the midst of the ongoing pandemic, about 40 percent of Americans are still hesitant about going to the physician even though checkups are essential for good health. Now more than ever, patients need access to their healthcare providers and health information. Two-way texting can be the solution. Using two-way texting, you can educate patients…
Read More
Yes, Integrations Matter with Your Lead Management Software, and Here’s Why
Posted on December 15, 2021 in General
Leads are the driving force of any practice. A majority, if not all new patients started as a lead. Given that leads are essential, the question becomes, how can you effectively manage leads to drive conversions? This is where lead management software comes in. The software enables practices to capture, nurture, and finally turn leads…
Read More
Why Do Patients Love Online Schedulers?
Posted on November 30, 2021 in General
Revamping your marketing efforts and introducing a referral program are some of the tactics used to increase patient appointments. While both can be beneficial, they might not be as effective without the best appointment scheduler in place. This is where an online booking software comes in. An online scheduler is a tool that enables patients…
Read More
Here’s the Proof Your Practice Needs That Drip Campaigns Do Work
Posted on November 15, 2021 in General
Imagine being able to automatically send impactful emails that nurture leads into patients and consistently drive conversions. Your practice can achieve this with drip campaigns. Automated drip campaigns are a series of pre-written marketing emails which are sent out on a schedule. A drip campaign uses a targeted list and specific content customized to the…
Read More
Why Using Real-Time Reporting Could Increase Your ROI
Posted on October 25, 2021 in General
Practices today understand the importance of digital marketing in lead generation. However, it would be hard to know which of your efforts are really impactful and worth your marketing spend without real-time reporting. Reporting enables you to understand your leads’ behaviors and needs. Implementing reporting also aids you in connecting the dots from lead generation…
Read More
What is MDchatbot and Why Does Your Practice Need It?
Posted on October 14, 2021 in General
MDchatbot is an interactive tool designed to mimic human conversations. It offers a convenient way for your patients to reach out to your practice and get assistance. The chatbot works like a virtual assistant. It uses AI to understand a patient’s query, which helps in picking the best-canned response. Here’s what MDchatbot can do for…
Read More
